Trip on This: Liquids Reaching Freezing Point in the Most Dramatic Fashion

Liquids Reaching Freezing Point in the Most Dramatic Fashion

"Freezing Moments" is a great piece of video of different liquids dramatically reaching freezing point, directed by Andrey Muratov. It's cryptically described as "Components of the space. Between existence and 'No!'. Alive - Absorbs." Hmm. Client is also cryptic: GTLK (Gosudarstvennaya Transportnaya Lizingovaya Kompaniya). Appears to be Russian, which would translate to the "State Transport Leasing Company".

Two questions: What kind of service could this possibly be an ad for? -And- Can somebody explain the effects that went into it?

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15 Comments

Im not even going to try and speculate as to the purpose of the advertisement, but Its so curious how the water freezes then expands...upwards? If gravity is pushing it down...whats pushing it up? And why did it form an orb?! NATURE, HOW DOES IT WORK?!

seriously! this video is mystifying on so many levels.

hey about that ice frezing upwards thing i have a hypothesis for it.
if im rite ,the water lowers down to a temperature where the colder air that surrounds the water droplet so it can condense any source of water in the air .
so the ice juz keep building up and up

NO
i disagree

The whole thing was shot in reverse.

Just a ball of ice melting recorded at high speed and then played backwards. And everyone thinks that subliminal messaging is a fast blip of a word. Just look at how many people believed it was freezing just cause that's what the title said it was...

Looks to me like they filmed these ice sculptures melting, then reversed the footage.

I'd have to agree with Bryan... it seems to be film of an ice ball melting... but played in trippy yet stunningly edited reverse... bravo to the makers who decided to take a simple idea and make it into a visually original actuality..

This was a frozen ball filmed while melting and then played in reverse. Interesting and pretty, but not nearly as interesting as when I thought it was forming ice crystals before my eyes and somehow freezing "up".

yes... agree. a little disappointing.

Thanks Bryan, you ruined it for the rest of us! Couldn't you just let us "believe" for a little bit longer that this ice ball just magically developed in an upward fashion on its own? Such a "duh" moment! Kudos for solving the mystery.

the real question is... what is this an ad for?

I feel so betrayed, they had me believing in magic up-freezing liquid. Feels bad that I didnt catch that. Probably an advertisement for some...betrayal store. "Come on down and get betrayed!"

sorry lol ! i didn see the vid .

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